Official Connector
Connect WooCommerce to Looker Studio
Stop fighting with CSV exports. Use your PrimeNym Master Key to sync real-time sales, tax, and customer data directly into your marketing dashboards.
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Supported Metrics & Dimensions
We pull granular data fields so you can build deep-dive e-commerce reports.
| Field Name | Description |
|---|---|
| Gross Sales | The total amount of all orders before any deductions (refunds, coupons, etc.). |
| Net Sales | Total sales minus refunds and coupons. The true measure of your store's performance. |
| Order Count | Total number of orders, filterable by status (Processing, Completed, Cancelled). |
| Average Order Value (AOV) | The average amount spent each time a customer places an order. |
| Total Tax & Shipping | Breakdown of taxes collected and shipping costs paid by customers. |
| Coupon Usage | Track which coupon codes are driving the most revenue and their total discount value. |
| Customer Type | Segment your data by New vs. Returning customers to track retention. |
| Refund Amount | The total value of refunded items to monitor product satisfaction. |
Pro Tip: All metrics are automatically aggregate-ready in Looker Studio, allowing you to group by Date, Order Status, or Category instantly.
Set Up in 3 Minutes
01.
Connect API
Input your WooCommerce Consumer Key & Secret in the PrimeNym Dashboard.
02.
Get Master Key
PrimeNym generates a secure, encrypted Master Key for your store.
03.
Paste & Run
Paste the key into our Looker Studio Connector and your data flows instantly.
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